effects of commercialization on the performance of broadcasting organization
TABLE OF CONTENTS
1.1 BACKGROUND TO STUDY
1.2 STATEMENT OF PROBLEMS
1.3 OBJECTIVES OF STUDY
1.4 SIGNIFICANCE OF STUDY
1.5 RESEARCH QUESTIONS
1.6 RESEARCH HYPOTHESIS
1.7 CONCEPTUAL AND OPERATIONAL DEFINITION
1.8 OPERATIONAL DEFINITION
1.9 LIMITATIONS OF STUDY
2.1 SOURCES OF LITERATURE
2.2 ORIGIN OF COMMERCIALIZATION
2.3 SUMMARY OF LITERATURE REVIEW
3.1 RESEARCH METHOD
3.2 RESEARCH DESIGN
3.3 RESEARCH SAMPLE
3.4 MEASURING INSTRUMENT
3.5 DATA COLLECTION
3.6 METHOD OF DATA ANALYSIS
3.7 EXPECTED RESULT
DATA ANALYSIS AND RESULTS
4.1 DATA ANALYSIS
4.2 RESULT FINDING
SUMMARY, CONCLUSION AND RECOMMENDATIONS FOR FURTHER STUDY
5.2 RECOMMENDATION FOR FURTHER STUDIES
QUESTIONNAIRE AND INTERVIEW GUIDE
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