A STUDY ON PSYCHOGRAPHIC PROFILING AND INCREASED SALES EFFICIENCY

APPLICATION OF MARKETING CONCEPTS IN BANKING INDUSTRY AND ITS EFFECTS ON CUSTOMER SATISFACTION

AN EVALUATION OF MARKETING STRATEGIES OF MOBILE PHONE OPERATOR

BRAND PERSONALITY AND CUSTOMERS’ LOYALTY

A STUDY ON THE SOCIAL EFFECT OF ADVERTISING ON THE NIGERIAN STUDENTS

CONSUMERS BELIEVABILITY OF TV COMMERCIAL CLAIM

E-MARKETING AND SMALL SCALE BUSINESS IN NIGERIA THREAT OR OPPORTUNITIES

MARKET SEGMENTATION AS AN EFFICIENT TOOL OF ACHIEVING INCREASED MARKET SHARE

AN ASSESSMENT OF PHOTOGRAPHS AND CARTOONS AS COMMUNICATION INSTRUMENTS

THE IMPACTS OF PRICING IN MARKETING

THE USE OF PACKAGING AS AN EFFECTIVE WAY OF MARKETING NEW PRODUCT

PUBLIC PERCEPTION TOWARDS BILLBOARD ADVERTISMENT

PASSENGER’S RATING OF SERVICE DELIVERY OF TRANSPORT BUSINESSES IN NIGERIA

THE INFLUENCE OF CUSTOMER RELATIONSHIP MANAGEMENT ON THE SALES OF PRODUCTS

THE ROLE OF PUBLIC RELATIONS IN MARKETING

AN EVALUATION OF MARKETING STRATEGIES OF MOBILE PHONE OPERATORS

THE IMPROVING DISTRIBUTION EFFECTIVENESS IN MARKETING OPERATION

THE IMPACT OF MARKETING STRATEGY ON PRODUCTIVITY OF ORGANIZATION

RELATIONSHIP MARKETING IN MAINSTREAM BANK PLC

AN APPRAISAL OF PROMOTIONAL STRATEGIES OF BARBING SALONS